A LARGS business has got into the Hallowe'en spirit after releasing a social media post showcasing its new ice cream, and it is certainly going to provide plenty of chills!

Geraldo's spinetingling behind the scenes video is hoping to go viral but don't be spooked out as it is a familiar face under the mask... we hope!

The new ice cream flavour is aptly named for the season, Death by Chocolate, and social media users were given a sneak preview of the making of the delicious delicacy which is the latest offering from the five star tourism gift shop.

So can you guess who is behind the mask yet?

The scary posting said: "Help! A mad scientist has replaced Maxwell and is creating some devilishly delicious #Halloween ice cream!!

"He's calling this one Death By Chocolate, and we hope he doesn't mean it literally... Come and try our spookily scrumptious flavours this weekend... if you dare!"

Maxwell Dawson having escaped the clutches of the mad scientist persona!Maxwell Dawson having escaped the clutches of the mad scientist persona! (Image: Geraldos)